All about fragrances > Swarovski > Aura
Fragrance for women
Clarins Fragrance Group
Designers : Jean-Pierre Bethouart and Olivier Cresp (Firmenich)
Lauching date : fall 2011
Olfactory group : fruity floral
All the know-how of Swarovski, in the spectacular transformation on crystal, can be summed up in a single word: «light.» So, naturally light was the watchword for this new creation, down to the last detail, in order to add a new dimension of femininity and emotion to the Swarovski universe.
Aura by Swarovski: all the grace, the magic, the magnetism and the energy of light transform a woman. As she receives this energy, her spirit, body and senses awaken. Light crystallizes around her and she, in turn, becomes a source of radiance. Her beauty shines from within an aura of sensuous energy, vibrant and lustrous.
Crystal is transformed into liquid energy to become luminous fragrance.
When speaking of the secret know-how passed down through generations, Swarovski specialists often evoke «the poetry of precision.»
«The facets of each Swarovski crystal reveal and expose energy by capturing light and diffracting it in many directions. Even the tiniest Swarovski crystal, at just 0.8 mm, has no fewer than 17 facets – so each one is its own dazzling light show. Only the utmost precision can create such a spectacular effect» saidMarkus Langes-Swarovski,
It is this «poetry of precision» that has inspired the perfumers, make-up experts and designers involved in the Aura by Swarovski project. In their own way, each has cut and faceted a creation that brings out the beauty of light… and of every woman.
Majestic: a unique crystal, specially created for Aura by Swarovski
Spectacular: asymmetrical, faceted to diffract light in dazzling clarity, with nuances that vary subtly depending on the time of day. This singular crystal is set as a jewel atop the bottle, giving it an incomparably sumptuous allure.
The shape of the bottle is streamlined and ultra-modern, sublimely simple. Its architecture resembles a long sheath of gleaming metal that envelops the glass inside, with an opening that allows a ray of light to beam through, revealing the subtle rose color of the fragrance. In one gracious motion, the woman lifts the metal sheath to release the precious notes of fruit and fl ower.
Design: Gwenaël Nicolas (Curiosity Agency, Japan).
The goal: to translate into the language of fragrance the aura of light that Swarovski creates through crystal; to add a new dimension of femininity and emotion to the brand universe.
The starting point: the crystal, cut and faceted with Swarovski’s exclusive knowhow, captures light, diffracts it and sheds it in a thousand and one luminous vibrations. The scent signature of Aura by Swarovski was directly inspired by this magic.
At the heart of the fragrance is a prism of energy, a fusion of amber, benzoin, and white musk. Three pure and noble olfactory vibrations become charged with energy, transforming into more intense, luminous rays of clear light.
A fruity ray with notes of juicy lychee: connecting to the prism of energy, the ray transforms into intense and rosy vibrations of sensual femininity.
A floral ray with notes of pure white tuberose: connecting to the prism of energy, the ray transforms into voluptuous vibrations of majestic femininity.
A spicy ray with notes of subtly vibrant pink pepper: connecting to the prism of energy, the ray transforms into warm and woody vibrations of mysterious femininity.
A luminous fragrance that surrounds every woman’s beauty in a dazzling, unique aura. Aura Eau de Parfum by Swarovski allies contemporary fragrance of exceptional quality with the extraordinary raw materials that are the hallmark of France’s long tradition of fi ne fragrances. It is an incandescent, fruity, floral creation.
The perfumers: Jean-Pierre Bethouart and Olivier Cresp (Firmenich)
The textures contain powdered, micronized Swarovski crystal and Crystal Shine® iridescent pearls that fuse with the skin to create stunning shine.
Because it is crafted from crystal and pearl, this complex has an effect on the skin that is radically different from the one obtained through classic «glitter» make-up. Here, the skin itself becomes luminescent, diffracting light in a thousand and one directions. A highly personal touch of glamour
for day or evening.
Crystal Gloss - For lips that radiate pure light with refi ned, delicate shine. Dab onto the center of the mouth for an irresistible touch of light or fi ll in for an uncommonly glamorous sparkle with a gentle, sensuous texture. Two ultra-pure shades: transparent and pale pink.
Crystal Touch - Aura by Swarovski creates a whole new way to shine: a touch of sparkle just where you want it. At the temples, in the hollow of the eyelid, or brushed onto the décolleté or the
shoulder… for a touch of the unexpected wherever you go. The effect is immediate and spectacular: enchanting brilliance in a thousand and one facets that softly diffract the light.
A jeweled pendant Swarovski make-up jewels are much more than just make-up. At fi rst glance, you see a round pendant jewel to be worn around the neck on a delicate cord in brilliant black leather. Its asymmetrical form reflects light, and the pendant is adorned with Swarovski® Elements crystals in white or rose, depending on the color of the make-up nestled inside. Just pivot the upper part of the jewel to reveal the make-up. Beauty’s newest secret, hidden in plain sight.
L’Eau de Parfum is available in 15ml, 30ml, 50ml and 75ml.
Perfumed Body Cream (150 ml) is enriched with a micronized powder of real Swarovski crystal and Crystal Shine® iridescent pearls, for a luminous finish. The silky, iridescent white cream is presented in a refined, streamlined jewel box ornamented with a specially cut and faceted Swarovski crystal. It delicately perfumes the body, hydrating and nourishing the skin, keeping it supple, soft and silky.
Perfumed Deodorant Spray (100 ml) completes the fragrance line for the harmonious whole every woman seeks. It refreshes, perfumes, and protects throughout the day.
Perfumed Body Lotion (200 ml) is also enriched with a micronized powder of real Swarovski crystal and Crystal Shine® iridescent pearls, for a luminous finish. It perfumes the body and hydrates the skin, keeping it supple, soft, and silky. The bottle’s design recalls the fragrance bottle: a streamlined shape in luminous iridescent white.
Perfumed shower gel (200 ml) delicately scents the body with fresh, luminous fragrance. A line of body care products expertly crafted by Clarins Laboratories.
Looking for your perfect wedding fragrance? Aura by Swarovski's Collection Mariage is a new flanker to the Aura range that's tailored specifically for brides. It is the perfect way to celebrate this important moment!
The Collection Mariage features new packaging, set with crystal. This time the metallic flacons of the original line are tinged with a subtle shade of pink, and adorned with a floral patterned lace veil.
The Light Eau de Toilette is composed around three accords, described variously as The Loving Commitment, The Promise of an Eternal Bond and Intense Love. The first features lychee, a key component of the original Aura fragrance, complemented by tea leaves. The second includes peony and lotus; the third white musk. The nose is Firmenich’s Fabrice Pellegrin.
The fragrance is also available in a Collector’s bottle, whereby the shining metal sheath is printed with a delicate lace effect and inlaid with eleven sparkling crystals.
The Crystal Gloss Make-up Jewel, in the new shade of Shimmering Pink, is enriched with micronised Swarovski crystal powder and Crystal Shine iridescent pearls. The lip gloss is decorated with a floral motif and a 16mm crystal. The jewel nestles within a “purse” of pale pink origami.
At the heart of the fragrance is a prism of energy, a fusion of amber and white musk. Three high-flown olfactory vibrations of pure color become charged with energy and are transformed into fresh, luminous and scintillating rays of clear light.
A fruity ray, with notes of soft lychee: connecting to the prism of energy, the ray transforms into fresh, tart vibrations of delicate femininity.
A floral ray with sensual notes of white jasmine: connecting to the prism of energy, the ray transforms into luminous, diaphanous vibrations of intense seduction.
A rosy floral ray, with powdery notes of rose: connecting to the prism of energy, the ray transforms into dazzling, alluring vibrations of sparkling femininity.
A luminous fragrance that surrounds every woman’s beauty in a sparkling, unique aura. Aura Eau de Toilette by Swarovski allies contemporary fragrance of exceptional quality with the extraordinary raw materials that are the hallmark of France’s long tradition of fine fragrances. It is a dazzling floral creation.
The perfumers: Jean-Pierre Bethouart and Fabrice Pellegrin (Firmenich)
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