If you’re going to do a red lip, you should make sure your lips aren’t dry and chapped, Exfoliate them with a really gentle exfoliator or use a toothbrush and just flake off excess dead skin. Then use a really good lip balm. But before you go to apply your lipstick, make sure you tissue off the balm, just because you want the lipstick to really adhere.

Use a lip liner to "draw" your lip contour. It prevents the lipstick from bleeding.

Use the same shade than your lipstick. Some brands like Revlon market a clear lip liner that you can use with every shade of lipstick.

When it comes to picking the colour, the general rule is warmer shades for olive complexions and cooler shades for pale complexions. If all else fails, you can’t go wrong with a true red—it suits almost every skin tone.

Pamper your lips with fruity flavour, a burst of shine and the smooth feel of a lip balm! Each pocket-sized tube of Wetslicks Fruit Spritzers conditioning formula (CoverGirl), with botanical ingredients, helps improve lip condition over time and locks in moisture for hours.