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PrintWhat's new > CoverGirl > Janelle Monae joins CoverGirl’s lineup of iconic faces
The COVERGIRL brand believes in helping women tap into what's uniquely special about them and working it with confidence – celebrating a style that only they can rock. So it’s fitting that the beauty brand that’s all about “doing you” authentically is partnering with Janelle Monáe, a 26-year-old Kansas native for an exciting new chapter of her life journey. The artist, once called a “different kind of diva” by Vogue, becomes the newest COVERGIRL today, and she is on a unique mission to encourage women to use all their artistic powers to play, change, and transform.
Janelle Monáe has been widely lauded by the music industry for her energetic performances, dynamic voice, genre-bending artistic sensibility, and visionary approach to songwriting. “Ever since Janelle made her electrifying arrival on the music scene, she has captured our imaginations, stirred our souls, and made us all move our feet,” said Esi Eggleston Bracey, VP and General Manager, COVERGIRL Cosmetics.
Monáe looks forward to reaching young women who may be flipping through the pages of a magazine at home. “I believe in the idea of every woman finding their own beauty superpowers,” she says… I want to help redefine what it means to be a strong woman in the music and fashion worlds.”
Monáe’s favorite onstage uniform is a crisp, fitted tuxedo with matching saddle shoes—and even her high-concept 1950s quiff seems like a wink at the enduring style of music legends like Elvis Presley or James Brown. “I take a minimalist approach to my wardrobe and I do the same with my makeup. I don’t look at it as a mask. I don’t overdo it,”
The singer, who does her own makeup for most major performances, has already started experimenting with CoverGirl’s Lash Blast Mascara. “I keep my eyes pretty simple but I like to make them a little darker and thicker,” she says.
Monáe tends to prefer radiant skin, natural lashes, and a stroke of megawatt lip color. “A bold [shade] of red or pink - something that pops – to bring the whole look together.” She likes to dip into the company’s highly pigmented Lip Perfection line—introduced to her by makeup artist and CoverGirl global creative design director Pat McGrath on the Los Angeles set of her first print campaign. “She’s the sweetest people you’ll ever meet,” says Monáe. “She provided a quick solution to my mic-swiping lipstick quandary. “She told me to do the whole lip liner thing first so that it stains my mouth and makes the color last,” she says.
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Spas
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Care & Make-up
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Health
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For Men
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Glossaries
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Various
